Why apple replaces google maps




















And you might not notice any new features if you live in one of the US cities that already had access to some of the new features. The Collections feature, which lets users create Foursquare-like lists Google does this too , launched with iOS 13 last year. So did indoor mapping, which will provide info like the location of restrooms inside of malls and airports and advanced real-time transit information for US metro areas.

However, since Apple's US base map is now complete, at least one new feature that the company started rolling out in a limited number of locations last year will soon become available to more people in the US.

Look Around shows up as a binoculars icon within Maps, offering a degree panorama view of a location. It does this by marrying the visual image data captured by street cars with accurate positioning data. Now Apple says it should start popping up in more locations. There are also reports that the maps are inaccurate , sending people the wrong direction, or to wrong locations.

Also, Apple didn't include public transit data, thus making the maps inherently inferior to Google's maps app. We've been testing the app for a week now, and while it has drawbacks compared to the Google-based maps, it also has its advantages.

The maps are better-looking, smoother, and include turn-by-turn directions. Still, at best Apple maps are a lateral move, not a step up. Apple, being Apple, didn't tell people it was going to replace Google maps with a first-generation product that needs some work.

Despite Apple's claims, the maps are not the "most powerful," and do get some people lost. As a result, many people are mad at Apple. So why would Apple take such a big risk with one of the core applications of one of its most important products? The easy answer would be to say that Apple is an arrogant control freak that wants to force its own maps on helpless users, but in reality it is a complicated mix of different factors. While Google likes to call itself an open company, the truth is that it's as ruthlessly controlling as any major corporation.

It wouldn't let Apple do certain things with Google-based maps, according to Dr. Ed Lu, a former Google employee who worked on maps. Lu wouldn't say exactly what Google restricted, but he hinted that Apple couldn't get turn-by-turn directions for its maps. John Gruber of Daring Fireball said on his podcast that Google's maps on the iPhone were made with bitmaps, which load slower. Apple's new maps are vector based, which is why they're smoother and load faster. Gruber says Google wouldn't let Apple do vector-based maps with Google's data.

You can also utilize this tab to edit incorrect or missing information using a built in tool that walks you through updates. Updates shows you information about businesses around you and those you follow in an algorithmically generated timeline. This timeline is also added to by local news and influencers who write about locations. Another tab shows you all business chats you have started via Google.

Beyond the new tabs is the same old Google Maps experience, with a few new welcome adjustments. New information included in Google Maps when looking up transit information include: temperature of the transport, accessibility features, women's sectioning if regions require, if security is onboard, and number of carriages available in Japan.

In addition to new transit data, Google finally released their new AR navigation system for walking. Now when using walking directions, you can pan your phone about and get Augmented Reality markers and information to display over the real world. This will show you the exact location to walk to, and how far it is via arrows painted in the real world.

You are of course looking at this through your phone display, so it is not going to work well while moving, and should not be used while walking anyway. You can also make use of the greater Google ecosystem to provide data to Google Maps, kind of like how I explained with Apple Maps, Contacts, and Photos before.

The difference here is, instead of on device and private learning, you have to be deeply invested in Google's ecosystem. Google Maps has rightfully been lauded as the best navigation app on the market for years. They have 15 years of experience and data to back up their system, and even own systems like Waze, which contributes even more traffic data sourced from drivers using the app.

Accuracy was always Google's claim to fame for maps, but as Apple gets more vehicles and users on the road, that is quickly becoming less of an issue for its competitor. In order to differentiate itself, Google Maps has evolved from the navigation app it started as and has moved into a full on service encompassing a social network, news and events, reservations and business interactions, and tourist information and city guides.

As Google has done with many of its other services, Google Maps has become an all encompassing one stop shop for users hoping to get data about a location. Google's entire ecosystem is built on one single concept: data collection. Search, maps, voice assistants, and self driving cars all rely on mountains of data. That means user data is one of the most valuable things they have, and is protected fiercely in their servers, at least until its not. Google does not sell personal information directly, but they build data sets based on their users and utilize that data for ad space sales.

This means you are Google's most valuable product, for your data is their entire basis for revenue. Google Maps is a treasure trove for user data, and provides some of the most sensitive data available for advertisers. Where you go, how long you are there, what you buy, how you feel about a business, what transit you use, and who you are with are all known by Google and stored on their servers for data algorithms.

Google uses differential privacy to prevent advertisers from learning about you directly, but it has been proven that with some data sets, it is easy to pinpoint who some people are anyway. Android devices have some local computing systems to attempt to keep some data on device, but iOS does not have that privilege and all app communications are done via a Google server.

Some settings can be changed by the user to limit data collection, and even a new incognito mode for Google Maps exists, but you cannot eliminate this tracking entirely without deleting the app altogether. Google does let you download maps for offline use , which is another privacy loophole for users. Apple Maps and Google Maps are both mature navigation apps in their category and are the top used mapping platforms in the world.

Each have their own benefits and uses may vary from person to person. Majority of iOS users just use what is already installed on their iPhone, and many install Google Maps out of habit or preference. Stripped to the barebones needs of a navigation app, both services will get you to where you need to go without issue, but design and philosophy will drive you to one or the other.

Google has a shoot from the hip style of presentation. They give you every ounce of data that can fit on a screen in a single frame possible. While this means a user might find what they are looking for faster, this also means a user can be inundated with choice or find sifting through the data and menus daunting. For a company that is known for consumer choice and customization, it is baffling how little of the Google Maps experience can be adjusted by the user.

I will have the same five tab interface as every other user, regardless of if I have a commute to work or care about regional data updates. I cannot choose when to see day and night mode while navigating the app, and it will not respect iOS settings. Many features present themselves behind a toggle to give Google more data, leaving some areas of the app completely barren without it.

Ads frequent my Google Maps searches — I searched for a sandwich place and was shown Mexican food as a top result due to ad placement. While it was obviously an ad and clearly labeled, it pulled me out of the experience and left me irritated at the result. That all being said, Google Maps does offer a user, especially ones who don't mind donating all of their data, a rich experience filled with data and all the information you could ask for about a place or event.

While Apple Maps has not perhaps just not yet pushed into social networking or restaurant reviews, it still has a wealth of data for users to get to where they need to go. At its foundation Apple Maps is a navigation service that will present you with a user friendly map that only shows what data it needs to at the moment. Interacting with Apple Maps is clean, private, and simple and lacks all of the bells and whistles of Google Maps, but in a good way.

Finding out what business is open or how to get to Grandma's house should be an easy process without the need to feel invaded upon by data siphons and ads, and that is just how Apple presents their map solution. Apple Maps is proprietary and only exists on Apple devices and the web.

Services like DuckDuckGo have implemented their maps due to privacy stances and ease of use as well. Being a default Apple app, Maps exists across the OS and adheres to all the user interface rules set out by Apple themself, which makes the experience all the more straightforward and simple. Apple and Google have both developed their respective map applications into full maturity while choosing different directions to go.

Users who live in the Google software ecosystem will see benefit to using Google maps as their services intertwine more on that side of things. Apple users, and especially the privacy conscious will stick to Apple Maps for its system integration and simplicity. Feature for feature, these two applications are very close, with Google coming out on top in volume of data for obvious reasons.

Previously there wasn't much need to decide, because Google Maps simply couldn't be matched, but now there is no clear winner. It is impossible to cover every nuance and feature of these two huge platforms, but the high-level notes and changes tell us a clear story.

Apple users can choose either. Android users are effectively stuck with Google Maps. As it is with Android vs iOS, this will end with user preference and choice, and that is a good thing. The U. Department of Justice on Monday unsealed charges against two foreign nationals alleged to be part of the notorious REvil ransomware group that targeted Apple supplier Quanta earlier this year. Apple has joined the First Movers Coalition, an initiative by the U.

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